So you want to be ‘aways on’…?

always on.001

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4 comments

  1. Bentos

    Ah yes, but you’re there ready when they are…do a recipe search on Google or YouTube, check out which always on brands are there ready to capture intent.

      • Luke Townsin

        Being always on, doesn’t necessarily mean you have to constantly entertain dialogue. Its about being able to capture moments that are relevant to the consumer, and the brand.

      • Martin Weigel

        Totally agree Luke. But when a respectable digital agency joins the ranks of the deluded and declares that consumers are “in constant dialogue” with brands a little calling of total bullshit is necessary.

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