Planners Are Creatives That Just Like Big Words Uncategorizedmartin weigelJuly 19, 2010account planning, advertising, brand planning, planning, strategic planning, strategy
The Inconvenient Truth About Why Stuff Spreads And What If Anything You Can Do About It Uncategorizedmartin weigelJuly 13, 2010Boyle, copy, meme, propagate, propagation planning, share, spread, viral, Youtube
The Link Between Creativity and Effectiveness Uncategorizedmartin weigelJuly 9, 2010advertising, awards, creative awards, creativity, effectiveness, gunn, gunn report, IPA
The Transfer Of Enthusiasm Uncategorizedmartin weigelJuly 8, 2010advertising, brands, communications, consumers, enthusiasm, propagation
Magic and Intelligence: The Uses of Technology Uncategorizedmartin weigelJuly 5, 2010augmented reality, chalkbot, intelligence, magic, technology, utility
Collaboration. A Love Story Creativity, Uncategorizedmartin weigelJune 28, 2010collaboration, planning, purpose, sharing, team, teamwork
The Trouble With Engagement Uncategorizedmartin weigelJune 21, 2010engagement, metrics, participation